Mr. Bell joined LegalShield in July 2014 as Chief Executive Officer. Mr. Bell is recognized as a successful and passionate marketing visionary with an extraordinary corporate leadership portfolio. Prior to joining LegalShield, Jeff was the COO of vRide, a TPG Growth portfolio company, where he oversaw the development of a consumer facing technology platform, and the installation of new ERP systems, leading to significant top-line revenue growth. Previously, Mr. Bell served as Corporate Vice President, Global Marketing, Interactive Entertainment Business (Xbox), for Microsoft Inc. While with Microsoft, Bell enjoyed tremendous success and industry recognition launching/marketing video games like “Halo 3,” Gears of War,” and “Rock Band,” to name a few. He also served as Vice President of the Chrysler and Jeep Divisions, with oversight of product strategy and marketing efforts with multi-billion dollar budgets and returns. Prior to Chrysler and Jeep, Bell served at Ford Motor Company in the United States, England, and Spain.

Mr. Bell earned a B.A. degree in history & Spanish from Kenyon College in 1984, a M.A. from Johns Hopkins in 1988, and an M.B.A. from The Wharton School in 1989.